Sunday, November 28, 2010

Who is Darth Vader ?

Darth Vader says: Luke, I am your ... Samsung Galaxy S !

Continuing a Star Wars television ad campaign that it began last Summer, NTT DoCoMo is trying to bring the Samsung Galaxy S on the first place in Japanese sales charts. The carrier's Android powered Samsung Galaxy S is second (first being the iPhone 4 of course).
In the video, Darth Vader plays the role of the Samsung Galaxy S and shows the viewer some of the everyday things that can be realized with the help of Darth, arrr I mean, the Android handset.


The Apple iPhone has two-thirds of the smartphone market in Japan, it has been able to overcome the area's tradition to buy handsets from domestic manufacturers (Sharp, Panasonic).
Samsung Galaxy S faces the same challenge with its model, but also to overthrow the iPhone from its first position

It seems that the Korean company is turning on the powers of the dark side.

Do you guys think Darth Vader will be able to help the Samsung Galaxy S overcome the iPhone ? Or not even the the powers of the dark side will matter against the mighty iPhone ?

19 comments:

Anonymous said...

nice video !

Anonymous said...

This commercial is so random lol
Maybe if Darth Vader talked, but he was just there lol

Sam said...

the add is great they outdone themselves

SuciƓ Sanchez said...

Darth! You dark horse you. I love this.

cooperlife said...

OMG aweseome blog. love this! overthrowing the iphone will be a tough job!

David Davidson said...

The Dark Side lol. Just found this site. I'm going to follow

Classically Trained Nub said...

I don't understand how the iPhone is still so popular. The thing is a piece of overpriced junk.

Seion said...

That was a nice way to grab the attention of people.

SpringyB said...

I was waiting for him to talk D:

Brut said...

funny stuff man

Vapor said...

Great site, following.

Das Auto! said...

i stand by my iPhone. hopefully people can see past the fact that darth vader is just a stupid sales gimmick

Tsipise said...

This is a nice article. Darth Vader will succeed. Unless Chuck Norris is hired by Steve Jobs...

Alex said...

"who is darth vader?" sounds like a philosofical question xD

Willow said...

Vader should have talked lol

killerkun said...

Vader is the shit!! I would buy it just because of him :3

Astra said...

in america, iphone is still basically supreme. However in other countries, the war is winnable for samsung

Fred said...

Haha, this was an amusing video.

At first i thought it was a jeopordy question.

Monster Madness said...

I saw darth vader a few days ago. True story.

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